Abstract

Remanufacturing activities in India are still in nascent stages. However, the substantial growth of Indian economy, coupled with serious issues of population and environmental burden demands a radical shift in market strategies and legislations. The scattered and inefficient product recovery methods prevalent in India are unable to cope with increasing environmental and economic burden on the society remanufacturing seems to be a promising strategy to explore for these. Growing concerns about environmental problems such as climate change and biodiversity loss, and social problems related to poverty, health, safety and inequity, have fostered new approaches to resource-effective, sustainable product innovation. The present article is aimed at understanding the strategies for pricing, quality emphasis and warranty strategy and identifying their components.

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