Abstract

A number of things have an impact on the complicated system that is the stock market. Understanding the factors that affect stock market movements is crucial for investors, traders, and policymakers. This paper aims to review the literature on the various factors that impact stock market movements, including macroeconomic indicators, company performance, investor sentiment, geopolitical events, and monetary policy. The paper begins by discussing the traditional factors such as macroeconomic indicators, interest rates, and corporate earnings. It then explores the impact of non-traditional factors such as social media, news sentiment, and investor sentiment. The paper also examines the role of external events such as geopolitical tensions and pandemics on stock market movements. Finally, the study offers opportunities for further research and discusses the shortcomings of the current body of knowledge. The findings of this paper can provide valuable insights to investors, traders, and policymakers in their decision-making process.

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