Abstract

Due to aging societies and increasing cost of healthcare service, the management of Personal Health Record (PHR) has become one of the hot issues of social security policy. PHR is a newly developed concept about the managing of health information in the healthcare service sector. This kind of paradigm shift affects not only the management of personal health information, but also the service form of healthcare service in the future. Perspective of this paper is to examine factors that affect consumers’ intention to use PHR. To achieve the goal of this research, the Exploratory Factor Analysis (EFA) was conducted in order to construct the factors affecting the adoption of the PHR. We have also built several hypotheses about the relationship among these factors. To test the hypotheses about these factors, the Structural Equation Model (SEM) was executed. The result of this paper showed that the factor, “ICT infrastructure of PHR” and “Personal tendency to PHR”, have positive influence on the factor, “Intention to use PHR”. The mediator effect of the factor, “Perceived usefulness of PHR” is not significantto “Intention to use PHR”. The results ofthis research will contribute as the reference in understanding which factors have the positive influence on the user’s intention to adopt the PHRs. And these results will help the healthcare service provider to promote the use of PHR.Keywords: Consumer Behavior, ICT-Infrastructure Exploratory Factor Analysis, Personal Health Record, Public Health, Structural Equation Model

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