Abstract
The purpose of this research was to identify the factors that motivate students to use libraries in three universities in metropolitan Monterrey. The study employed a multivariate analysis model incorporating factors associated exclusively with the library’s operation (endogenous factors) and factors associated with the academic and cultural context in which the library operates (exogenous factors). A stratified sample of sixth semester students enrolled in the three universities responded to the instrument designed to measure the target perceptions. Results show that five variables (out of nine) predicted by the model in fact significantly influence use of the university library. Additionally, the study analyzes individual samples from the three universities, grouping these into three major knowledge areas. Measures of library use for these groups are significantly distinct.
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