Abstract
Micro insurance is a financial arrangement to protect low-income people against specific perils in exchange for regular premium payments proportionate to the likelihood and cost of the risk involved. Organizations might face a number of barriers to develop micro insurance especially in rural areas; therefore it is necessary to identify such challenges. This study investigates agricultural experts’ perception about the challenges of micro insurance development. The factor analysis showed that the challenges can be classified into 3 latent factors namely: educational challenges, cultural-social challenges and legal-institutional challenges. 39.1% of total common variances are explained by these 3 factors. Key words: Micro Insurance, challenges, rural areas.
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