Abstract

Concept of Love expression has been studied by a number of scholars. The concept is of great interest to psycholinguists, researchers of gender linguistics and lingvoculture. The relation between gender roles, gender expectations and confessing love to the partner has been determined. Willingness to say I love you is directly connected with the culture. Different cultures’ views and attitude towards verbal love expression have been researched and outlined. The interviews and surveys supported the interrelation and interconnection between love expression and culture. Asian and Muslim women tend to expect men to take initiative while Americans are more likely to be open-minded in this question. Asian families express their feelings by taking care of their family members while Americans say they love each other all the time. The mentality of different nations is effected by collectivism and individualism.

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