Export Strategies Of Russian Firms

Abstract

In the context of globalization, it is increasingly difficult to talk about the possibility of the long-term viability of Russian enterprises focused exclusively on the domestic market. Consequently, even for firms, including those who have not achieved significant success in the Russian market, there is an opportunity to develop foreign markets. Moreover, the world economy's current trends contribute to an easier entry into the world space for both large and small and medium-sized enterprises. The research aims to analyze the strategies of the Russian economy's economic entities to enter the world market in terms of exporting their products. The research methodology includes methods of analysis of foreign trade of the Russian economy, modern theories of foreign trade, and methods of processing statistical data of the Federal Customs Service through modern programming languages. The analysis results of the development of export activities and the proposed strategic objectives for integrating enterprises into the world economic system allow us to conclude that their actual implementation will contribute to the sufficient growth of Russia's manufacturing sector.