Exploring We Media's Impact on Sex Education in Chinese University Students

Abstract

Sex education is an essential component of public health, involving topics such as sexual health, relationships, and identity. In China, the Internet and We Media have become major sources of information for university students, potentially shaping their attitudes and behaviors regarding sex education. While there is a lot of literature on sex education in China and the influence of the internet, there is a need to understand the specific impact of We Media on university students’ sex education. This paper will discuss the impact of We Media on sex education including sexual knowledge, sexual attitudes and sexual behaviors among Chinese university students. The study found that We Media provides Chinese university students with comprehensive sexual knowledge and understanding; however, exercising judgment and critical thinking about the content is necessary. Sexual attitudes have been correctly and positively reversed through the intervention of We Media. At the same time, the inappropriate behaviors resulting from Chinese university students' lack of correct understanding of sexual behavior have been reduced.