Abstract
The sharing economy has the potential to innovate new markets by making the reuse of idle resources globally. The practices of sharing culture vary among developed and developing countries because of the un-stabilized economic situation and bad infrastructure. (1) This research is based on a case study of transportation network company (TNC) that has the capability to change the conventional transportation system because of its agile nature; (2) the study analyzes the data conducted from Careem (TNC) in Pakistan by using a qualitative approach; (3) the results show that to find a solution for scarcity of products/services in developing countries caused by limited and scattered resources, a learning climate is created by Careem which enables Careem to understand social issues in Pakistan and to use these insights to further develop its business model. Under learning climate, Careem promotes the culture of respect towards collaboration; (4) overall, Careem plays a facilitative leadership role and brings together different stakeholders on one platform for contributing to a common goal to achieve sustainability. Further, with the joint efforts of all stakeholders, an extended service ecosystem has been formed through boundary-spanning activities. Careem acts as a core boundary spanner and supports other organizations to become a second level boundary spanner. Finally, Careem has made a substantial contribution to resolve the problem of unsustainability in Pakistan.
Highlights
IntroductionThe role of sharing economy is significant worldwide because of its capability to innovate new markets by reusing idle resources that can reduce the ecological power of consumption [1]
(1) This research is based on a case study of transportation network company (TNC) that has the capability to change the conventional transportation system because of its agile nature; (2) the study analyzes the data conducted from Careem (TNC) in Pakistan by using a qualitative approach; (3) the results show that to find a solution for scarcity of products/services in developing countries caused by limited and scattered resources, a learning climate is created by Careem which enables Careem to understand social issues in Pakistan and to use these insights to further develop its business model
The role of sharing economy is significant worldwide because of its capability to innovate new markets by reusing idle resources that can reduce the ecological power of consumption [1]
Summary
The role of sharing economy is significant worldwide because of its capability to innovate new markets by reusing idle resources that can reduce the ecological power of consumption [1]. The term sharing economy can be applied in different contexts, such as economic, social and financial [3]. The concept of sharing economy is mainly seen as an opportunity to reuse idle assets that are shared among people to earn money. The practice of sharing economy is effective and sustainable. In developing countries, the practice of sharing economy is different, as these countries do not have proper regulations for sharing infrastructure and do not provide assistance for participation in the sharing culture [4]
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