Abstract
The study aims to assess the environmental tourism potentials of Mubi Town Adamawa state, Nigeria with the view to make recommendations. The study employed both spatial and quantitative data. The spatial data involves the geographical information system Arc GIS 10.3, and remote sensing used for location map generation. The quantitative data was generated from one hundred structured questionnaires administered to the sampled populations. A systematic random sampling technique was employed for the questionnaire administration. This is because it allows all individual members to be chosen for the administration. Observation and photographing were conducted as part of the data collection. Descriptive statistics were utilized for correlating Environmental Tourism Potential (ETP) and Physical Tourism Potential (PTP). The correlation analysis between Environmental Tourism Potentials (ETP) indicates a strong correlation indicated a significant perfect and positive correlation of 0.01 at 2 Tailed. Additionally, the respondents' perceptions regarding the environmental tourism potentials were ranked according to a score point to get the results of the prioritized environmental tourism products. The findings demonstrate that the mountains and the hills give a good scenario as the first in the raking; good and conducive weather conditions as the second. At the same time, the attractive natural landscape is the third. Conclusively, if the potentials are appropriately planned, developed, and managed, it will attract both local and foreign tourists to come to Mubi town. Two recommendations are proposed development plan preparation and preservation and conservation of the identified environmental tourism potentials.
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More From: Malaysian Journal of Social Sciences and Humanities (MJSSH)
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