Abstract
We explored the social and gaming attributes of interactive casual gaming on mobile phones. To do so, we developed a game called MoMENTus, a multiplayer mobile brain teaser game, and deployed it to 43 participants, divided into various multiplayer and team configurations, over the course of one week. Participants generally liked the interactive and mobile aspects of our casual game, while the team concept was unexpectedly less compelling. Our results suggest that mobile multiplayer casual gaming is a promising new direction, with game play fostering a feeling of community among players. Team play was found to be counter to the casual nature of the game, but competition acted as an effective motivator. Additionally, since mobile phones are always-on-person, casual mobile gaming was successful in filling interstitial time. Findings address aspects of multiplayer mobile casual gaming, such as the role of competition, manner in which these games are played, and the impact of the type of content on such games. Implications for the design of interactive casual games for mobile phones are discussed.
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