Abstract

Research objectives were both applied and conceptual. Actionable segments of physical activity participants were developed using leisure involvement profiles. Also explored were links between leisure involvement, a construct primarily developed and applied in leisure literature, and psychological variables found to influence participation in physical activity literature. A community-based sample of 384 adults completed measures of five involvement facets and psychological, demographic, and behavioral variables. Cluster analysis revealed four groups: Extremely Involved, Quite Involved, Moderately Involved, and Marginally Involved. Scores for physical activity behavior, self-efficacy, motivations, and body mass index were most positive for the Extremely Involved, with a linear decline across the three remaining segments (p < .05). Few demographic between-group differences were found. The data suggest that leisure involvement provides an effective means of segmenting physically active leisure participants for purposes of research and health promotion, and that self-efficacy and motivation for physical activity were predictably linked to involvement.

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