Abstract
Business sustainability is a new field of interest among business scholars. Its conceptual ambiguity and lack of sector specific study had motivated this research. The aim of this study is to explore the factors associated with business sustainability of Malaysian Agribusiness Small Medium Enterprises (ASMEs). A total of 100 respondents from six states throughout Malaysia participated in this study by answering Likert scale questions. A theoretical framework consisting of one dependent and seven independent variables were rectified using the exploratory factor analysis (EFA) method. As a result, the instrument was identified adequate and reliable to explore seven (7) factors that influence business sustainability among Malaysian ASMEs, including (i) business passion and motivations, (ii) owner and business traits, (iii) business planning, (iv) organisational management, (v) resource management, (vi) production and marketing management and (vii) business relationships.
Sign-in/Register to access full text options 
Talk to us
Join us for a 30 min session where you can share your feedback and ask us any queries you have
Schedule a callMore From: International Journal of Business and Social Science
Disclaimer: All third-party content on this website/platform is and will remain the property of their respective owners and is provided on "as is" basis without any warranties, express or implied. Use of third-party content does not indicate any affiliation, sponsorship with or endorsement by them. Any references to third-party content is to identify the corresponding services and shall be considered fair use under The CopyrightLaw.
