Abstract
In this paper, there is description of videos technology has been used widely as well as tried to explore the transform in the structure of selling as well as buying of the product mainly in short videos. With the emergence of the Internet, online procedure are replacing conventional models in our society. Even so, not many recognize the criticality required in E-commerce industry. Video commerce is the next great thing of marketing. It connects to a web page of a dealer selling or giving services rightly from its portal to the consumers. They use a digital shopping cart structure and permit payment by credit card, debit card or electronic fund transfer payments. The E- commerce services helps in decreasing costs in managing orders while also interacting with a broad range of suppliers as well as trading partners. It also requires any type of business transaction in which the parties interconnect electronically rather than by physical exchanges or direct physical contact.
Highlights
The way we consume video online has evolved so fast, it’s made my head spin
People’s attention spans are short: - The standard human attention duration is becoming lesser and shorter as social media carry on governing the globe of visual occurrences
In case of ecommerce video manufacturing, if you want your videos to beneficial from the multiple social media platforms, make them in such a way that they are very simple and sweet is one method to do it
Summary
Online videos featuring products and brands help by rising smartphone penetration, the launch of 4G networks and increasing consumer wealth, the Indian ecommerce market is expected to grow to US$ 200 billion by 2026 from US$ 38.5 billion in 2017 [1]. Online retail sales in India are expected to grow by 31 per cent to touch US$ 32.70 bill Consumers make purchasing decisions online. Video In 2014, consumers who viewed video were up to 3.3 times more likely to make online purchases. India’s internet economy is expected to double billion) in its telecom business to expand its from US$ 125 billion as of April 2017 to US$ 250 broadband and E-commerce presence and to billion by 2020, majorly backed by ecommerce.
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