Abstract
People's daily lives are mostly dominated by mobile devices particularly in conducting business activities. Mobile devices are the first genuinely pervasive interaction device, that is now being used for a wide range of services and applications. This includes the promotion of donation activities through the Augmented Reality (AR) mobile application. This study found that one of the organizations that require the use of AR mobile applications to promote their donation activities is Asnaf Care. Currently, all donation activities have been carried out through the Asnaf Care website which still fails to influence and encourage the community to contribute and take part in the donation activities. Therefore, to promote the Asnaf Care fund and increase donations, this research was conducted to develop an AR mobile application. The AR mobile application was evaluated through an expert review method, and changes were made to the overall design, content, and function based on the feedback received. The goal of this study was to successfully promote the Asnaf Care services to users and increase the amount of money raised for impacted individuals.
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