Abstract

The upgraded idea for the growth of management of supply chains is called green supply chain management (GSCM). Customers are being well aware of environmental aspects that used in the manufacturing process in every industry so to be eco-friendly along with maintaining economic growth and comparative advantage and end the influences of all this at organizational performance, GSCM plays a vital role. So, the objective of this study is to examine that how GSCM influences firm performance in the textile industry. The Textile sector is being most prominent because it has much concern with GSCM so in this perspective it takes attention to conduct research on it. Accordingly, a conceptual model has been residential in distinction to previous studies and data composed by applying a Likert scale and multiple linear regressions from textile industries implementing GSCM practices using a sample size of 200 respondents from enterprises producing textiles in Multan, Lahore, Faisalabad and Multan, among other locations. The analysis described the effect on organizational performance by the aspect of customer involvement, environmental involvement, competitiveness, and economic performance. The final conclusion is that both customer involvement and economic performance are more significant and positively affect organizational performance while the other competitive advantage and environmental involvement have the least influence on organizational performance.

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