Abstract

This paper aims to investigate the nexus of relationships linking firm innovativeness (FI), supply chain agility (SCA), and firm performance (FP). Grounding on Service-Dominant Logic (SDL) and Dynamic Capability View (DCV), this study explores the role of three types of FIs (i.e. service innovativeness, process innovativeness and administrative innovativeness) on SCA and its impact on different dimensions of FP. Limited empirical evidence is available in the SCA literature that examines FI as antecedents of SCA and explores SCA benefits using diverse performance parameters. We test the proposed model using survey data of 238 Australian service firms and analyzed it using partial least square-based structural equation modelling (PLS-SEM). Our result found that three types of FI are positively related to SCA, and SCA is positively related to all dimensions of FP. Investment in innovation practices are often considered as core practices of service-oriented firms during an uncertain time. Our results offer some useful guidelines for practitioners.

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