Abstract
The Mahatma Gandhi National Rural Employment Guarantee Act was notified in India on September 2005 with a mandate to provide at least hundred days of guaranteed wage employment in a financial year to every rural household whose members above the age of eighteen years volunteer to do unskilled manual work. The main focus of the act is to facilitate the social protection and to provide livelihood security for the people living in rural India by providing employment opportunities and therefore contributing towards the overall development of the local people. The present research paper is attempted to examine the efficiency of the strategies used to spread knowledge about NREGA in different domains of Kashmir Valley. The paper focuses on understanding the efficacy of strategies employed to spread knowledge about MGNREGA and how it has impacted the lives of beneficiaries. This was studied through in-depth interviews and analysis of Geographic, Socio-economic, and Politico-cultural aspects in the regions of Gutyar, Jalsheri, Tulmulla B, and Drend.
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