Evolutionary Game Analysis of the Participants in the Realization of Ecological Product Value

Abstract

Realizing the value of ecological products is the key point to realize the integration of the dual goals of ecological civilization construction and economic development in China, and is a powerful grip for promoting industrial transformation and upgrading and implementing high-quality development tactics. In the value realization mechanism of ecological products, it is most critical to coordinate the relationship among farmers, ecological product developers and the government. Based on the systematic analysis of the game relationship among three subjects, this study constructs a game model and uses evolutionary game and numerical simulation methods to analyze the model, obtains the conditions of pure strategy selection of three subjects and the evolutionary law of mixed strategy probability combinations. This study confirms the crowding-out effect and the effectiveness of combining incentive policies such as government subsidies, fines, and required loss compensation, providing a decision reference for building an eco-product value realization system from the perspective of organizational relationship governance and policy mechanism construction.