Abstract
This article aims to examine whether the “Stra.Tech.Man” approach (Vlados, 2004), which explores the dialectical synthesis between strategy, technology, and management inside all socioeconomic organisms fulfills the requirements to be an analysis of evolutionary direction. It tries to answer this question, in particular, by examining the theoretical foundations of evolutionary economics and the subsequent evolutionary theorization of the firm that stems analytically from evolutionary economics. With this goal in mind, an overview of the relatively recent literature is attempted by presenting some of the significant contributions to evolutionary economics and the evolutionary theory of the firm. Next, it examines the specific way of building the Stra.Tech.Man approach on the production process of innovation and change management, by analyzing how this can lead to the structuration of an evolutionary direction of business planning for any socioeconomic organism.
Highlights
According to Vlados (2004) and the argument put forward in the present study, every socioeconomic organism articulates its action as a co-evolution and co-determination result of three structural spheres that co-exist in its interior: strategy, technology, and management
As we presented in the introduction, a model of evolutionary nature, which focuses on the historical shaping of the action of socioeconomic actors by using biological analogies, is the Stra.Tech.Man approach (Vlados, 2004)
We attempted in this article to study the theoretical foundations of evolutionary economics, the subsequent structuration of the evolutionary theory of the firm and, in the end, to present an analytical counter-proposal based on the Stra.Tech.Man approach of the firm
Summary
According to Vlados (2004) and the argument put forward in the present study, every socioeconomic organism articulates its action as a co-evolution and co-determination result of three structural spheres that co-exist in its interior: strategy, technology, and management. In a similar methodological concern, Vlados (2004) argues that strategy, technology, and management of every species of socioeconomic organisms –drawing both from the “biological analogies” in economics and the strategic management theories (Ansoff, 2007)– constitute the three fundamental and co-evolving spheres that define the organism’s corresponding innovative potential. He argues that every socioeconomic organism answers – explicitly or implicitly– three fundamental questions: Strategy: where is the organism where is its desired destination, how will it go there, and why does it choose the particular path each time?
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