Evolution of Blended Learning and its Prospects in Management Education

Abstract

Purpose: The objective of this study was to identify the profile of academic research on blended learning in the world and propose a research agenda for the topic. Theoretical framework: Recent literature has reported good results in both student performance and satisfaction in blended learning (Dziuban et al., 2004). However, there is still much to investigate and learn about BL because it is a recent development. Design/methodology/approach: We analysed the profile of international publications on blended learning in management and business from 2001 to 2021. We identified when, who, where and what was published on the subject, singling out the authors and journals with the greatest impact based on the h-index and CiteScore (Scopus), as well as exploring the cooperation between countries. Findings: The volume of research has been increasing over the past twenty years, although there are only a few authors, institutions and reference journals contributing to the topic’s consolidation and the countries conducting the most joint research in co-authoring networks account for the largest volume of publications, authors and impact journals. Research, Practical & Social implications: We suggest a future research agenda and highlight the contributions made to executive and management education. Originality/value: The results indicate that the number of publications is growing, and the management and business area is the one that contributes the most, with the countries that produce in co-authorship also providing the most publications.