Abstract
observers (who did not know them) judged to be supporters of the Conservative Party were rated as more intelligent, attractive, honest, and of higher social class than were the faces of candidates judged to be from the Labour Party. The findings were uninfluenced by the political allegiances of the observers. The second aim was to see if any of the ratings of candidates'faces would relate to the actual number of votes subsequently cast for them in the election. Perhaps because the election results were far less marginal than expert opinion had expected, in that there was a very strong vote swing to the Conservative Party, none of the ratings related significantly to the numbers of votes cast.
Sign-in/Register to access full text options 
Talk to us
Join us for a 30 min session where you can share your feedback and ask us any queries you have
Schedule a callDisclaimer: All third-party content on this website/platform is and will remain the property of their respective owners and is provided on "as is" basis without any warranties, express or implied. Use of third-party content does not indicate any affiliation, sponsorship with or endorsement by them. Any references to third-party content is to identify the corresponding services and shall be considered fair use under The CopyrightLaw.
