Abstract
Influencer marketing is also another cast of marketing strategy that also allows influencing the customers in order to increase thebrand value among the different business markets. Along with this lifestyle, branding is described as the process where brands are used to inspire people in order to fulfill the marketplace's purpose.With help of developing an aim, the researcher can be able to accomplish the target of the research project. The elements of lifestyle branding are used in order to increase existing brand awareness. Lifestyle branding mainly involves products that are used for daily purposes and in order to increase the brand popularity of such products the company chooses to perform the influencer marketing strategy.
Sign-in/Register to access full text options 
Talk to us
Join us for a 30 min session where you can share your feedback and ask us any queries you have
Schedule a callMore From: International Journal of Finance, Entrepreneurship & Sustainability
Disclaimer: All third-party content on this website/platform is and will remain the property of their respective owners and is provided on "as is" basis without any warranties, express or implied. Use of third-party content does not indicate any affiliation, sponsorship with or endorsement by them. Any references to third-party content is to identify the corresponding services and shall be considered fair use under The CopyrightLaw.
