Abstract

This study is to analyze the most commonly used collar types in women's tops which are stand, round flat, and soutien collars as well as observe the differences in visual image according to the width of each design. The three designs that were selected were the most standard stand, round flat, and soutien collar, a type of convertible collar. The experiment outfit was made in No.8 size 55. Evaluates visual images of 9 stimulus created through the combination of 3 collar designs and 3 stages of width. As for the statistical analysis, ANOVA and Scheffe test were conducted in accordance with SPSS 24.0. This research is valuable a Study on the Visual Image Evaluation of the collar pattern. Four factors applied the visual image as collar design and Collar width changed: attraction, cuteness, elegance and activity. In the order of soutiencollar>round flatcollar>stand collar, collar width of 7.5 cm was rated highly in the elegance factor for its comfortable and neat image. This research deals only with 3 types of collar designs but further research of different types of designs is needed.

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