Abstract
As a major national strategy, ecological protection and high-quality development of the Yellow River Basin aims to promote high-quality development in the areas of economy, ecology, society, people’s livelihood, and tourism. Taking 9 cities in the Shandong section of the Yellow River Basin as the main research area, the entropy Topsis method is used to analyze and evaluate the tourism development potential. The evaluation index system is constructed from the four subsystems of tourism economic potential, tourism service potential, tourism protection potential, and tourism environmental potential. The results of the study found that the comprehensive score of tourism development potential of the study area is between 0.2734 and 0.7054, with Ji’nan having the highest comprehensive score. At the same time, there is an imbalance in the development level of various subsystems within the region. On this basis, high-quality development countermeasures are proposed for the tourism development.
Highlights
On September 18, 2019, ecological protection and highquality development of the Yellow River Basin will become a major international strategy [1]
Based on the connotation of tourism development potential and the characteristics of tourism, following the construction principles of scientificity, hierarchy, comprehensiveness and data operability, combined with the actual situation of the Shandong section of the Yellow River Basin, and on the basis of referring to and summarizing the previous research results [11,12,13], the Yellow River flow is constructed, which is composed of three levels: target level, criterion level and index level
2.2 Model selection Based on the actual situation and the operability of the data, this paper chooses the Entropy TOPSIS method as the research method to study the tourism development potential of the Shandong section of the Yellow River Basin
Summary
On September 18, 2019, ecological protection and highquality development of the Yellow River Basin will become a major international strategy [1]. It aims to promote the Yellow River Basin ecological and economic development of high quality as the fundamental focus, while involving society, people's livelihood, education, tourism and other implications. Under the background of the high-quality development of the Yellow River Basin, this paper takes the nine cities that the Yellow River flows through as the main research objects, evaluates and analyzes the tourism development potential of the study area, and puts forward some countermeasures for the high-quality development of tourism on this basis.
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