Abstract
High quality web site has been generally recognized as a critical enabler to conduct online business. Numerous studies exist in the literature to measure the business performance in relation to web site quality. In this paper, an axiomatic design based approach for fuzzy group decision making is adopted to evaluate the quality of e-learning web sites. Another multi-criteria decision making technique, namely fuzzy TOPSIS, is applied in order to validate the outcome. The methodology proposed in this paper has the advantage of incorporating requirements and enabling reductions in the problem size, as compared to fuzzy TOPSIS. A case study focusing on Turkish e-learning websites is presented, and based on the empirical findings, managerial implications and recommendations for future research are offered.
Highlights
E-Learning, one of the e-service applications, is a wide set of applications and processes that manage diverse types of electronic media to deliver vocational education and training (Aladwani and Palvia, 2002)
Evaluation of E-Learning Web Sites determined with a point of view combining the two approaches:
This paper proposes a set of evaluation criteria for elearning web sites, as well as a methodology to evaluate these web sites
Summary
E-Learning, one of the e-service applications, is a wide set of applications and processes that manage diverse types of electronic media to deliver vocational education and training (Aladwani and Palvia, 2002). In a number of publications, quantitative methods are adopted for the evaluation of web site quality, with statistical methods ranking as the most widely used assessment tools (Chao, 2002; Cox and Dale, 2002; Jeong et al, 2003; Kim et al, 2003; Kim and Stoel, 2004; Toms and Taves, 2004). Even though AD is traditionally applied to the design of physical entities, there exist studies that employ AD in designing intangible systems as proposed in this study, such as ecommerce strategies (Martin and Kar, 2002) and ecommercial web sites (Yenisey, 2007)
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