Abstract

With the rapid development of finance, financial information service becomes more and more important. It is necessary to establish an effective evaluation system for financial information service to deal with the complex and changeable economic environment and investment market affected by multiple factors. This paper focuses on the comprehensive fuzzy evaluation and theoretical analysis of financial information services. We establish an evaluation model by the following steps. We first set up the factor set and determine the evaluation set. Then we continue with single factor evaluation and fuzzy comprehensive evaluation. We get 18 key factors by analyzing the attributes of financial information service capacity. The financial information service capacity of an example financial institution is graded by experts to form the evaluation set of the model. The capacity is validated by the maximum membership principle.

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