Evaluation in health information outreach programs

Abstract

The National Network of Libraries of Medicine (NN/LM) includes eight Regional Medical Libraries and their Network members who are vital to the National Library of Medicine’s (NLM) outreach efforts to health professionals and consumers. Evaluation is a key component of effective outreach projects. Recognizing the need for guidance about evaluation, an exploratory study was conducted by the Pacific Northwest Regional Medical Library in collaboration with NLM to identify and document evaluation best practices. There were several major outcomes from this study. One is a field manual for librarians, providing a step‐by‐step framework for integrating evaluation within a program. Another outcome is the Outreach Evaluation Resource Center at the Pacific Northwest Regional Medical Library, funded by the NLM to enhance and facilitate skilled and effective use of evaluation in health information outreach. Describes the evolution of these outcomes and lessons learned along the way.