Abstract
In recent times, Online Social Networks (OSNs) have gained immense popularity among users of all age groups, particularly the young. Due to their widespread popularity and engagement, we are observing a rapid rise in the number of OSNs and the wide variety of services (or ecosystem) that they offer. However, at the same time, there are growing concerns about availability, visibility and leakage of Personally Identifiable Information (PII) of users on these OSNs. In this paper, we focus our attention on the OSNs which offer dating services. In dating OSNs, users typically don’t reveal their true identities in their profiles. In our work, we first propose a framework to extract user’s PII through targeted intelligent conversations. Subsequently, we present detailed evaluation of vulnerability of users to PII disclosures. Our field study on 100 users validates the claim that these users are extremely vulnerable to PII disclosures.
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