Abstract

Research has shown that many individuals do not routinely evaluate new information for consistency with respect to what they already know. One factor that may affect the likelihood of critical evaluation is whether or not the information is the central focus of the message. Two experiments tested this possibility by establishing differential emphasis of false information within complex sentences. Half of the target sentences contained a false fact in the main clause and half contained a false fact in the subordinate clause. In Experiment 1 subjects verified 64 sentences presented orally as either true or false. In Experiment 2 subjects read and evaluated 20 paragraphs for the presence of false information. As expected, subjects were less likely to report the false information when it was conveyed as logically subordinate rather than central. The results suggest one explanation for deficits in comprehension monitoring and have implications for understanding susceptibility to persuasive communications.

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