Abstract

31Aug 2016 EVALUATING HORRIFIC CINEMA FROM THE HYPOTHESES OF PSYCHOLOGICAL EFFECTS ON COLLEGE STUDENTS OF TWO CITIES OF PAKISTAN. Mudassar Hussain Shah , Saima Kausar and Ashok Kumar. Department of Communication Studies, University of Sargodha, Sargodha- Pakistan. Department of Mass Communication, Queen Mary College, Lahore-Pakistan. College of Management, Wuhan University of Technology, 122 Luoshi Road, 430070 Wuhan- People’s Republic of China.

Highlights

  • Horror movies; Psychological effects; Desensitization; Youngsters; Prior Believe; Pakistan fundamental framework to this research

  • The present study explores the psychological effects and to know the Received: 15 June 2016 Final Accepted: 19 July 2016 Published: August 2016 reasons which appeal the youngsters to watch horror movies

  • Entertainment and curiosity are the two main reasons of the youngsters for which they expose to horror movies

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Summary

RESEARCH ARTICLE

EVALUATING HORRIFIC CINEMA FROM THE HYPOTHESES OF PSYCHOLOGICAL EFFECTS ON COLLEGE STUDENTS OF TWO CITIES OF PAKISTAN. Mudassar Hussain Shah[1], Saima Kausar[2] and Ashok Kumar[3]. 1. Department of Communication Studies, University of Sargodha, Sargodha- Pakistan. 2. Department of Mass Communication, Queen Mary College, Lahore-Pakistan. 3. College of Management, Wuhan University of Technology, 122 Luoshi Road, 430070 Wuhan- People’s

Manuscript History
Romantic Horror Comedy Action
Very often
Not at all
Category Very often Often Sometimes Rarely Not at all
Disturbance in sleeping nightmares Wild imaginations
Very much Much Sometimes Rarely Not at all darkness
Any other reason
Goose bumps sweating
Goose bumps
Mean Square
Findings
Unstandardized Coefficients Standardized T
Full Text
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