Abstract
This study investigated crucial green supply chain management (GSCM) and firm performance dimensions based on global container shipping service. On the basis of a factor analysis, six GSCM dimensions: green policy, green shipping practice, green marketing, green collaboration with supplier, green collaboration with partner, green collaboration with customer, and three firm performance dimensions: reduction of pollutant, decrease of cost, improved competitiveness were identified. According to their factor means in the GSCM dimensions, a cluster analysis subsequently assigned responding firms into four groups, namely, the external green oriented group, the internal green oriented group, the high internal and external green oriented group, and the low internal and external green oriented group. Differences in firm performance and GSCM dimensions among groups were examined.
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