Abstract

The importance of ESG performance has grown in recent years. This abstract takes a look at Amazon's (the world's largest online retailer) environmental, social, and governance (ESG) policies. Companies' long-term success, capacity to attract investors, and public image are all influenced by environmental, social, and governance (ESG) aspects. Amazon is serious about the environment, as seen by its efforts to achieve targets like zero net carbon emissions and 100% renewable energy. The company promotes ethics by providing secure working conditions, fair compensation, and equal opportunity in hiring. By design, Amazon's governance structure is transparent and ethical. ESG investors favor ethical and environmentally responsible businesses. As the largest online retailer, Amazon's ESG performance has the potential to shape industry norms. Amazon's market dominance, competitive edge, and technological advancements are also explored in this research. Brand recognition, product selection, logistics, customer perception, and competitive pressure are all highlighted in Amazon's SWOT analysis. It reveals both prospects and dangers. According to Porter's Five Forces research, Amazon faces formidable competition in the online retail industry. Finally, Amazon's ESG record is worth keeping an eye on if you're an ethical investor. Despite the company's resources, it is responsible for addressing employee and environmental concerns. Amazon can increase its market share and appeal to ESG-conscious investors by adopting sustainable practices and fixing these problems. The company's positive financial performance bodes well for its future expansion.

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