Ethnic votes and parties' mobilization: A case study of New Zealand

Abstract

AbstractThe aim of this research is to investigate how ethnicity and political parties' mobilization efforts influence the voting preferences of migrants in electoral contexts. To achieve this, an empirical study was conducted, focusing on New Zealand's two major parties (New Zealand National and New Zealand Labour Party) and their mobilization practice targeting ethnic Chinese voters. This research adopted a mixed‐methods approach, involving conducting interviews with Chinese community leaders and surveys within the community. The quantitative findings establish a positive correlation between a party's mobilization efforts and the level of support from Chinese ethnic voters. Furthermore, the research underscores the importance of genuine targeting, emphasizing the recognition and addressing of the unique needs and concerns of ethnic minority communities, rather than engaging in mere tokenism.Related ArticlesEscaleras, Monica, Dukhong Kim, and Kevin M. Wagner. 2019. “You Are Who You Think You Are: Linked Fate and Vote Choices among Latino Voters.” Politics & Policy 47(5): 902–30. https://doi.org/10.1111/polp.12329.McKay, Spencer. 2021. “The Politics of Referendum Rules: Evidence from New Zealand (1893–2016).” Politics & Policy 50(1): 137–53. https://doi.org/10.1111/polp.12445.Stokes‐Brown, Atiya Kai. 2009. “The Hidden Politics of Identity: Racial Self‐Identification and Latino Political Engagement.” Politics & Policy 37(6): 1281–305. https://doi.org/10.1111/j.1747‐1346.2009.00220.x.