Ethical Intercultural Communication between the Western World and China

Sha Ha

doi:10.7575/aiac.ijclts.v.8n.1p.38

Abstract

Culture is the cumulative deposit of knowledge, traditions, beliefs acquired by a human community in the course of generations: ethics is one of the most important of such beliefs. As for the intercultural communication, the discipline which studies a cultural dialogue about various issues across different communities, since the eighties of the last century it has been the object of various theories, based on experimental data collections: among them the ‘Values Orientation Theory’ by F.R. Kluckhohn and F. Strodtbeck, the ‘Cultural Dimensions Theory’ by G. Hofstede and the ‘Theory of Basic Values’ by S.H. Schwartz. One of the goals of this paper is to give a closer look at those theories. In the same period of time an ‘ethical turn’ manifested itself in western literary studies, after a long period of post-modernist disengagement, by initiative of J. Gardner, M. C. Nussbaum and J. Habermas, among others: the same happened in China in the eve of the new millennium, owing to the studies on comparative literature by Nie Zhenzhao. Literary works constitute an important vehicle of ethical intercultural communication. A second goal of the present paper is that of suggesting a ‘constructivist approach’ in the cultural dialogue between the western world and China, combining the results of those theoretical models with a comparative analysis of literary works chosen ad hoc, as recently done by Xu Zhilin in her comparative study of female images in ‘A leaf in the storm’, by Lin Yutang, and ‘Gone with the wind’, by Margareth Mitchell, from the perspective of Hofstede’s Cultural Dimension Theory.

Highlights

Culture can be defined in various ways: the Dutch social psychologist Geert Hofstede defined it as „the collective programming of the mind that distinguishes the members of one category of people from those of another‟ (Hofstede, 1991)
Literary works constitute an important vehicle of intercultural dialogue, where ethical values play an essential role
After a period of disengagement under the banner of Post-modernism in the last quarter of last century an ethical turn has been registered among western writers and literary critics

Summary

Introduction

Culture can be defined in various ways: the Dutch social psychologist Geert Hofstede defined it as „the collective programming of the mind that distinguishes the members of one category of people from those of another‟ (Hofstede, 1991). As for the intercultural communication between different cultures and social groups, in the course of last century various models have been developed: let us recall the „Values Orientation Theory‟ by F. Literary works constitute an important vehicle of intercultural dialogue, where ethical values play an essential role. In the words of the American sociologist Stella Ting-Tomey, „Ethics is a set of standards that uphold the community‟s expectations concerning right and wrong conducts. For each ethical case study, there are multiple perspectives, viewpoints and layered contexts that frame the interpretation of an ethical dilemma case‟ (Ting-Toomey, 2011). After a period of disengagement under the banner of Post-modernism in the last quarter of last century an ethical turn has been registered among western writers and literary critics. Since the first years of this millennium a similar orientation has been taking place in China

Objectives

Findings

Conclusion