Abstract

AbstractThis paper delves into the ethical implications of AI in the Metaverse through the analysis of real-world case studies, including Horizon Worlds, Decentraland, Roblox, Sansar, and Rec Room. The examination reveals recurring concerns related to content moderation, emphasising the need for a human-AI hybrid approach to strike a balance between creative freedom and user safety. Privacy and data protection emerge as crucial considerations, highlighting the importance of transparent communication and user data control for responsible AI implementation. Additionally, promoting inclusivity and diversity is emphasised, calling for transparent governance, diverse representation, and collaboration with ethics experts to ensure equitable AI practices. By addressing these specific ethical challenges, we can pave the way towards a responsible and user-centric Metaverse, maximising its potential while safeguarding user well-being and rights.

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