Abstract

Estimating reach of social impact products: A model to standardize the calculation of product reach in data-scarce settings

Highlights

  • Social impact interventions often involve the introduction of a product intended to create positive impact

  • We propose a novel model to support data-driven decision-making in data and budget-constrained settings and use of routine monitoring to ensure progress towards program outcomes and impact

  • The Sustainable Development Goals (SDGs) propel governments, donors and implementing agencies to invest in evidence-based, efficacious social impact interventions to improve the situation for people. 1, 2

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Summary

Background

Social impact interventions often involve the introduction of a product intended to create positive impact. Program decision makers need data to routinely review product delivery as well as predict potential outcomes and impact to optimize intervention plans and allocate resources effectively. We propose a novel model to support data-driven decision-making in data and budget-constrained settings and use of routine monitoring to ensure progress towards program outcomes and impact

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