Abstract
Much has been said about changes and transformations at different levels and areas of population who have contributed to the formation of a new society where demographic changes, scientific, technological, medical, economic, political, social and cultural have occurred constitute a new way of being of individuals in Mexico today. This overview of medical and scientific advances and technological advances allowed to age differently than in the past, which allows people to live longer and in better health. However, the social construction of old age has been associated with disease, decay and decrepitude, this situation creates a set of prejudices, stereotypes and discrimination that people acquire as they age. In this sense, we should ask whether does the social construction of old age older adults concerns today? Do age stereotypes characterize a true picture of aging? The purpose of this article is to discuss the stereotypes and prejudices that accompany old age and its various implications for both individual, social and cultural.
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