Envisaged methodologies for sustainable food labelling policies might worsen water scarcity

Abstract

To reduce the current billions of people facing water scarcity, which is a dedicated Sustainable Development Goal (SDG) target, different actions and measures are required. This includes food labelling which accounts for water scarcity, to help consumers make informed choices when purchasing food products. The European Commission is considering the proposal of a “Sustainable food labelling framework” in the last quartal of 2023, within its ambitious Farm to Fork strategy. Implementing such a food label in the EU has a potential reach of 447 million consumers. Most prominent label candidate is its own developed PEF (Product Environmental Footprint), a tool already implemented by some retailers in the EU. However, this paper argues that the category water scarcity in the PEF has two major flaws. First, it does not account for water efficiency of a product, which is essential to solve global water stress. Second, the spatial resolution for water stress is much too coarse. The current PEF tool makes comparisons between products useless and even misleading. Its use might worsen global water scarcity, as it provides producers and consumers the wrong incentives. Urgent revision of the category water stress in the PEF is required. This can be done by using the indicators water stress and water efficiency in a complementary way, as well as using the most detailed spatial resolution science can provide.