Abstract
Scooters India Ltd. had plenty of economic and environmental problems in running its business. People and in particular, the promoters, were of the view that there is no possibility for company to recover. However, the firm was able to make a radical change and recover due to the innovative approach it adopted in various aspects of business including the environmental management. It spread environmental awareness, innovated products and processes and launched an approach for greening of the management and people including stakeholders. The present article, after briefly introducing the status of Indian automobile industry and environmental issues therein, describes how environmental management as part of corporate strategy adopted by the company not only helped its successful turnaround but also ensured its sustainability. This is only an individual case, yet very fruitful as it indicates that environmental management is not only for big multinational companies but can be practiced successfully by mid-size industries and even in the developing countries.
Talk to us
Join us for a 30 min session where you can share your feedback and ask us any queries you have
More From: Progress in Industrial Ecology, An International Journal
Disclaimer: All third-party content on this website/platform is and will remain the property of their respective owners and is provided on "as is" basis without any warranties, express or implied. Use of third-party content does not indicate any affiliation, sponsorship with or endorsement by them. Any references to third-party content is to identify the corresponding services and shall be considered fair use under The CopyrightLaw.