Abstract
Entrepreneurial start-ups require a “leap of faith”. Since a person’s faith represents a belief in something for which there is limited information and considerable uncertainty, this suggests that the entrepreneur’s faith orientation may influence the start-up process for some entrepreneurs. Due to the paucity of research in this area and the need to better understand the start-up process, this study utilized an inductive, longitudinal research design. Specifically, we studied the new venture creation process for four entrepreneurs operating throughout the USA over a five-year period from 2005 to 2009. As a result of this study, new theoretical insights are generated on entrepreneurial motivations, creativity, expectations, and emotions for those entrepreneurs who seek to integrate their faith journey with a new entrepreneurial start-up.
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