Abstract

As worries about dis/misinformation online and the contamination of public discourse continue, and international regulatory standards have yet to be developed, a number of private sector companies have jumped into the breach to develop ways to address the problem. Most use a combination of people and natural language processing to try and identify false information online. Nascent and not yet widespread, the firms hope to survive by finding commercial applications for their products or by being adopted by the social media platforms. Most of the 13 startups we looked at fall into two categories: “bootstrap” operations with small amounts of funding, or slightly larger enterprises that have raised about one-two million dollars of capital. Whether any of these firms will be able to scale is not clear.

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