Abstract
George Town World Heritage Site in Penang, Malaysia is well-endowed with creative and cultural resources. This study examines how “innovation culture” is inculcated and embedded within two local or...
Highlights
In recent decades, the concept related to creative and cultural industries as catalyst for local economic development has been at the forefront of policy agenda
The deployment of Entrepreneurial Orientation (EO) in this study enables a better understanding of innovation activities and challenges of the diverse type of organisations
For the purpose of this paper, we look at the situation by comparing two significantly different creative and cultural organisations in George Town, i.e. a traditional cultural organisation and a modern one - an informal subcultural group that thrives on creativity
Summary
The concept related to creative and cultural industries as catalyst for local economic development has been at the forefront of policy agenda. Major cities such as London have all leveraged upon their cities' creative and cultural endowments to sustain their local economies. Cities in today's globalised economy are strategizing and repositioning themselves to capitalize on their creative and cultural assets for value added comparative advantage and competitive edge (AuthentiCity, 2008: 22). Many cities in North America, Europe and East Asia are harnessing and commodifying creativity, innovation and culture in their cities' strategic plan, the emergence of creative city aspirations and culture-led urban regeneration (AuthentiCity, 2008: 21). The creation of cultural clusters was over-hyped in the attempt to reposition cities (Mommaas, 2004)
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