Abstract

The present study was conducted in Jammu district of Jammu and Kashmir state during 2014–15 to know socio-economic and psychological characteristics of the dairy farmers and their relationship with entrepreneurial behaviour. The present investigation included 120 beneficiaries from Bishnah, R.S. Pura, Arnia and Suchetgarh blocks of Jammu district. Results revealed that majority (68.40%) of dairy farmers had medium level entrepreneurial behaviour followed by 18.30 per cent having high level of entrepreneurial behaviour. Out of twelve, eight variables namely viz., education, land holding, innovativeness extension contact, annual income, experience of dairying, economic motivation and information seeking had positive and significant relationship but only age was negatively significant correlated with their entrepreneurial behaviour.

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