Enterprise green entrepreneurship orientation: research review and outlook

Abstract

With the rapid development of economy, excessive resource consumption, environmental pollution, ecological civilization construction has become a global common theme, green development concept become the topic of attaches great importance to today's society, enterprises also realized that the enterprise development not at the expense of the environment, from the traditional economy to green economy is imperative. The academic and practical circles began to pay attention to the potential of green entrepreneurship in environmental protection, and green entrepreneurship, as the premise of green entrepreneurship, is the active strategic tendency of enterprises to deal with environmental problems, emphasizing the identification and grasp of eco-friendly opportunities, which reflects the active attitude of enterprises towards environmental issues. Although existing research has made some progress, but few systematic summary to clarify the development of green entrepreneurial orientation, based on this, this study from the connotation, dimension, driving factors and influencing factors combed the green entrepreneurship oriented research progress, and put forward the future outlook, in order to provide support for subsequent green entrepreneurship research.