Abstract

Nowadays, online product reviews have been at the heart of the product assessment process for a company and its customers. They give feedback to a company on improving product quality, planning, and monitoring its business schemes in order to increase sale and gain more profit. They are also helpful for customers to select the right products in less effort and time. Most companies make spam reviews of products in order to increase the products sales and gain more profit. Detecting spam product reviews is a challenging issue in NLP (natural language processing). Numerous machine learning approaches have attempted to detect and classify the product reviews as spam or nonspam. However, in order to improve the classification accuracy, this study has introduced an ensemble machine learning model that combines predictions from multilayer perceptron (MLP), K-Nearest Neighbour (KNN), and Random Forest (RF) and predicts the outcome of the review as spam or real (nonspam), based on the majority vote of the contributing models. In order to accomplish the task of spam review classification, the proposed ensemble and other benchmark boosting approaches are tested with 25 statistical features extracted from mobile application reviews of Yelp Dataset. Then, three different selection techniques are exploited to diminish the feature space and filter out the top 10 optimal features. The effectiveness of the proposed ensemble, the individual models, and other benchmark boosting approaches is again evaluated with 10 optimal features in terms of classification accuracy. Experimental outcomes illustrate that the proposed ensemble model outperformed the individual classifiers (MLP, KNN, and RF) and state-of-the-art boosting approaches like Generalized Boost Regression Model (GBM), Extreme Gradient Boost (XGBoost), and AdaBoost Regression Model in terms of classification accuracy.

Highlights

  • Product reviews refer to individual’s feelings or views about certain products/services delivered to particular firms companies

  • We evaluated the effectiveness of the proposed ensemble approach, the individual classifiers (MLP, Random Forest (RF), and K-Nearest Neighbour (KNN)), and other benchmark boosting approaches for the spam review classification task

  • In this study, we present an ensemble model that combines the predictions from multilayer perceptron (MLP), KNN, and RF to classify product reviews as spam or nonspam

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Summary

Introduction

Product reviews refer to individual’s feelings or views about certain products/services delivered to particular firms companies. Other approaches [7,8] proposed a mix approach by combining supervised and semisupervised learning to identify spam opinions Despite these efforts, numerous shortcomings were noticed in the machine learning approaches. Is study attempts to use ensemble machine learning approach that combines the prediction from three classifiers, namely, Random Forest (RF), multilayer perception (MLP), and K-Nearest Neighbour (KNN), to improve the classification accuracy of spam product reviews.

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