Enhancing West Java’s Horticultural Transportation: Design Thinking for Food Loss Reduction

Abstract

The purpose of this paper is to reduce food loss during transportation from farmers to post harvester in West Java, Indonesia. Agriculture is one of the sectors that support the country's economy and horticultural commodities, especially vegetable and fruit products, are very susceptible to both damages caused by pests and post-harvest activities. The design thinking methodology is applied to reduce food loss for banana transportation from farmers to post-harvester, which include the cycle of activities of emphatize – define – ideate – prototype – test. A transportation handling is designed for transporting banana in an attempt to reduce food loss.