Abstract

In the intricate dance between form and function that defines the world of product packaging, the paramount role of safeguarding goods intertwines with the artistry of capturing consumer attention. Beyond the utilitarian shield for its contents, packaging emerges as a potent tool for marketing strategy, concurrently lowering advertising costs and stimulating impromptu purchases. In the dynamic landscape of Sri Lankan authentic foods, where rich flavors and cultural significance converge, the design of a distinctive and effective packaging solution stands as a critical aspect.

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