Abstract
Among multimedia researches, contribution of cartoons to teaching process and academic achievement has often been examined. However, these technologies may have a slower and less effect since acceptance of them by users is affected by many factors. Therefore, it is extremely important to understand and reveal the factors which encourage teachers who are to choose the most appropriate tool and material for students during teaching period to use cartoons for teaching or restrict their use. To this end, teachers’ perceptions, attitudes, intentions and behaviors concerning the use of cartoons for teaching were examined and modeled according to Technology Acceptance Model (TAM). As a result of the analyses, data were obtained from 271 teachers who work in several provinces to test its relationship between the variables of perceived benefit, perceived ease of use, attitude towards use, intention of use and actual behavior stated in TAM. The data obtained were analyzed with Structural Equation Modeling (SEM). The results show that the model gives different results from the ones foreseen in TAM. Moreover, it was seen according to the paired comparisons on the model that the only significant difference between females and males is attitude predicting strength of the perceived benefit Key words: Technology acceptance model, structural equation modeling, educational cartoons.
Highlights
According to Chiangtong (1975), cartoon comes from Latin language “charta” which means paper because in that era cartoon meant painting onto large textile curtains or drawing patterns or pictures onto mirrors and making mosaics
Teachers’ perceptions, attitudes, intentions and behaviors concerning the use of cartoons for teaching were examined and modeled according to Technology Acceptance Model (TAM)
Results show that the model explains teachers' status of using cartoons in class at a rate of 32% for females, 28% for males
Summary
According to Chiangtong (1975), cartoon comes from Latin language “charta” which means paper because in that era cartoon meant painting onto large textile curtains or drawing patterns or pictures onto mirrors and making mosaics. These are political cartoon, illustrated cartoon, gag, comic book or serial cartoon, commercial cartoon, feature length animated cartoons, and television cartoon. In this research, animated cartoons’ effects are investigated. Animated cartoon refers to a cartoon which is created by sequential photographs from drawn patterns and shows continuous movement (Dhangsubhuti, 2006). Cartoons have been an effective learning and teaching tool in parallel with the development of multimedia technology. The improvements in video quality of cartoons, easy access to cartoons thanks to video sharing sites such as YouTube or Teachers tube, wide use of mobile devices
Sign-in/Register to view highlights & summary Sign-in/Register to access full text options 
Free) 
Talk to us
Join us for a 30 min session where you can share your feedback and ask us any queries you have
Schedule a call
