Abstract
Development of information technology has decreased the costs of processing information, and the internet has speeded up communication. Internet is a crucial technological innovation which has exceptional economic impact. Factual information confirms that developed countries possess higher concentrations of internet compared with undeveloped countries. For instance, in Albania for a long time, internet penetration levels have remained too low from 1995 to 2004, and have an impulse of increase in 2007. This study has the goal to analyze the diffusion process of Internet in Albania. The principal objective of this research is to model and forecast the values of Internet diffusion using the data of percentage of Internet users of World Bank database. In the first part, it was established that the diffusion of the Internet follows the S-shaped growth curve using Loglet Lab. The parameters of model give information on the Internet diffusion speed and the maximum potential percentage of Internet users. Growth projection informs providers of Internet products and service about the potential consumer base.
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